WHAT JACKRABBIT ™ MEANS TO US?
The Mojave Desert is an arid and rain-shadow desert. It’s the driest desert in North America and home to the Jackrabbit. The Jackrabbit represents an untouched beauty. It’s tough, chic, fast/swift, and honest in its environment. Jackrabbit’s have an extreme capability of protecting themselves. Even at birth the young are able to defend and fend for themselves.
When I think of the association that the Jackrabbit has in correlation with JACKRABBIT as a brand, I sense the same protection, performance and elegance.
KONTROL Makeup primer, our first product, is lightweight, silky, withstands high performance with great results and amazing capabilities of protection, it’s chic, tough, elegant and long-lasting.